Craft breweries have been flourishing in Ontario and were a big draw for bars and restaurants – until COVID-19 hit. Now, it may take years for them to recover. But you can help. Think ‘local’ next time you order and do your part for craft breweries “ responsibly. Photo: Ontario Craft Brewers Association.
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Switzerland is as keen about its picture-perfect farming as it is about reducing agriculture-related greenhouse gas (GHG) emissions. In fact, the country is home to two large corporations who are taking a lead in GHG reduction strategies. One has developed methane-reducing diet supplements for cattle, which has been field tested in Canada, among other countries.
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If you have something to sell, or simply want to be a more influential voice on-line, you need to have a strong personal brand that conveys credibility…one that builds familiarity and trust each time you return to the site. This story introduces three brand builders at different milestones in their online presence. Photo: Food & Beverage Canada.
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This year has tested the mettle of everyone working in Canada’s food chains. Food Day Canada, celebrated Aug. 1, acknowledges the essential workers who labour tirelessly to bring food to our supermarkets and meals to our tables. During COVID-19, they deserve an extra measure of our gratefulness.
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In the early weeks of the pandemic, we didn’t expect to witness the panic buying of flour and grain (or toilet paper, for that matter). In the southern hemisphere where farmers were just heading into harvest, the sudden surge in consumer demand had varying effects … and not all were beneficial for them.
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Owen Roberts is a faculty member in the Agricultural Leadership, Education and Communications program at the University of Illinois. As an agricultural journalist, he is the past president of the International Federation of Agricultural Journalists and a lifetime achievement award recipient from the Canadian Farm Writers' Federation. His programs and research papers have been recognized nationally and internationally through awards from the Journal of Applied Communications, the National Agri-Marketing Association, the Association for Communications Excellence, and others.