Self-driving cars get a lot of media attention, but the technology’s been available in tractors for about 20 years. It’s allowed farmers sitting in the cab to turn their attention to other work. Now, John Deere has announced the industry’s first fully-autonomous tractor. Photo: Deere.com
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Owen Roberts is a faculty member in the Agricultural Leadership, Education and Communications program at the University of Illinois. As an agricultural journalist, he is the past president of the International Federation of Agricultural Journalists and a lifetime achievement award recipient from the Canadian Farm Writers' Federation. His programs and research papers have been recognized nationally and internationally through awards from the Journal of Applied Communications, the National Agri-Marketing Association, the Association for Communications Excellence, and others.