Along with some of my agricultural communications and SPARK students from the University of Guelph, I was fortunate to attend a presentation in Toronto by Syngenta Canada President Jay Bradshaw in which he outlined the value of the agri-food sector — along with the need for research and development — to a Bay Street audience. His address is the topic of my Urban Cowboy column in today’s Guelph Mercury. Jay’s speech is also posted on the Guelph Partnership for Innovation website.
About The Author
Owen Roberts is a faculty member in the Agricultural Leadership, Education and Communications program at the University of Illinois. As an agricultural journalist, he is the past president of the International Federation of Agricultural Journalists and a lifetime achievement award recipient from the Canadian Farm Writers' Federation. His programs and research papers have been recognized nationally and internationally through awards from the Journal of Applied Communications, the National Agri-Marketing Association, the Association for Communications Excellence, and others.