Ag story tips for general media reporters

Posted by Owen Roberts | Apr 7, 2012 | General news

My friend Prof. Jim Evans and his team at the Agricultural Communications Documentation Center at the University of Illinois offers these suggestions in the latest edition of ACDC News:

The Reynolds Center for Business Journalism, Arizona State University, provides a continuing stream of ideas to help news reporters find local stories related to agriculture. Here are samples of recent tips:

What is happening locally in government-supported conservation reserve program contracts and rural development projects
Local impacts of rising commodity prices and farmland values
How hunting seasons affect local businesses and communities
Keeping tabs on influences of new leases of land for drilling shale gas wells
Local angles in cases of food recalls and outbreaks of food-borne diseases
How a mild winter may influence local food and agriculture interests

You can follow such leads by visiting the Reynolds Center website at http://businessjournalism.org and reviewing information on the agriculture beat.

About The Author

Owen Roberts

Urban Cowboy

Raising awareness and promoting dialogue about current food and agriculture issues.

OWEN ROBERTS

Owen Roberts is a faculty member in the Agricultural Leadership, Education and Communications program at the University of Illinois. As an agricultural journalist, he is the past president of the International Federation of Agricultural Journalists and a lifetime achievement award recipient from the Canadian Farm Writers' Federation. His programs and research papers have been recognized nationally and internationally through awards from the Journal of Applied Communications, the National Agri-Marketing Association, the Association for Communications Excellence, and others.

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